Angel Investors: The Smart Alternative to Expensive Loans

If you are an entrepreneur seeking funding for a new business, there are a number of funding sources available for consideration. However, not all funding options may be suitable for you. When determining which type of funding is most appropriate, it is important to determine how much control you are willing to give up and what sort of payment schedules are realistic for your new venture. Although many entrepreneurs are hesitant to give up partial control of their new business, angel investors are a smart way to raise capital quickly.

Angels versus Banks

Angel investors can offer on-going support, management expertise, and badly needed capital. However, it is important to acknowledge that these investors will inevitably want to control aspects of the company in exchange for their money. It’s not necessarily a bad thing as these people are typically highly skilled in business with valuable advice to offer. As investors will be seeking a portion of the profits, they will need to protect their investment as well as yours. But as Forbes magazine suggests, this is one of the most difficult decisions an entrepreneur must make.

Business loans are appropriate for those who do not want to give up any control of their business. However, you will need to begin paying back your loan much sooner than if you were partnered with an angel investor. Furthermore, there is much more flexibility with an angel investor to reach favourable terms where as it may be a much larger challenge to convince a bank to offer a better rate. The key benefit of angel investors is that they understand the importance of keeping money in a business during the start-up months and they will not typically seek any remittance until the business is profitable.

Control versus Expertise

Angel investors commonly fund high growth companies in exchange for an equity position. As there can be great risk involved, most investors are not satisfied with moderate success. In many cases, they want at least a twenty percent annual return. As an entrepreneur, it is important that you approach angel investors with a realistic mindset. It may be easier to get money out of a bank rather than an angel as most entrepreneurial businesses will not generate the level of returns desired by the investors without giving up significant equity. However, it is also important to understand that angel investors are also experts in their fields with extensive managerial experience which can provide tremendous value to entrepreneurs.

The mental value of investors found in their networks, experience, and expertise is equally as important as their financial investment. Angels will want to be involved in the business but that can work to your advantage as they are agents of the business that can bring in expertise, sales, and contacts. If you have the privilege of choosing among a variety of angels, it is most practical to select one with proven experience in the industry of your business.

Everyone Needs a Realistic Return on Investment

Angels are most often drawn to companies that can benefit from increased government spending. New companies in infrastructure, health care, energy, or technology often do well. By doing your homework and research in advance, entrepreneurs can determine if their business is suitable for angel investors. If an entrepreneur approaches an angel investor with an outrageous company valuation or unrealistic equity proposal, it will be a waste of time for all stakeholders. However, that doesn’t mean that an entrepreneur should give their business away just to attract an angel investor. It is equally important for the entrepreneur to get a full return on their investment as well. It is wise to value your company at a realistic level to prevent a prospective investor from jumping to the conclusion that they need to justify their investment with means beyond the equity stake. But investors don’t just evaluate the financial aspects or number crunching either. As Entrepreneur magazine reports, angels like to invest in people rather than products.

Benefits of Equity Financing

Funding your business through an equity financing model with an angel investor enables entrepreneurs to cut the bank out of the picture. Rather than spending badly needed cash on loan repayments, entrepreneurs can use the money to continue growing the business. While angel investors may be hard to get, one key benefit is that if the business fails, you are not required to return their original investment which minimises risk to the entrepreneur and eliminates any burden of debt. With banks, you are always required to pay back any loans regardless if the business succeeds or fails. Equity investment is a long-term partnership that involves the investment of not only cash but experience into a new business. It is always important to remember that in the challenging early days of your business, angel investors can offer valuable business advice and assistance that you may not be able to obtain from banks, friends, or family.

Striking the Right Deal with the Right Partner

In certain cases, entrepreneurs may not be partnered with a single angel investor but rather an angel group that involves multiple investors. Angel investments are highly suitable for businesses that are already established beyond the risky start-up period but may need additional capital to expand. Always choose an investor that you believe can provide the right mentorship. When their money is on the line, they are equally motivated to ensure that the business succeeds. Angel groups are often easier to find while individual investors are most commonly found through networking. Angel investors like to see entrepreneurs who also invest some of their own capital in their business. The angel financing industry is huge around the world. In the United Kingdom alone, it is estimated that approximately 18,000 angels invest nearly £850 million annually, according to the UK Business Angels Association. However, in the event that you fail to strike an equity deal with an angel investor, that doesn’t mean that you can’t strike any deal with them. In some cases, investors may not be willing to accept an equity proposition but they may be willing to offer a private business loan independent of any banks. These are beneficial as the terms can be much more flexible. As UK website reports, peer to peer business loans can often result in lower borrowing rates for entrepreneurs than those offered by banks and better access to credit is available than through traditional channels.

Whether you work with a group of angel investors or a single investor, finding the right partner is critical to the success of your business. It is important to identify one with a vision that synergises with your own. Conflicting interests can be a disaster not only to your relationship but to the business as well. Never jump at the first offer of cash as the deal must always be mutually beneficial.

This article was written by Evelyn Millachip.

Are You Ready To Become An Angel Investor?

Angel Investment Network’s Weekly Funding Roundup

Here’s a roundup of some of the recent seed-stage and angel deals from around the world: 

  • Technical Machine, a startup which offers a tool to help software developers make hardware, has raised a $1 million seed round
  • Flatpebble, an Indian website aiming to become a one stop solution for customers seeking photographers, has raised ~Rs 1 crore angel funding
  • iTech Capital has invested US$10 million in Ticketland which is said to become the largest event ticketing company in Eastern Europe
  • London-based startup PingTune has received £1 million in seed funding to develop its iPhone-based music messaging app
  • Wywy, a German company promising to help monetize TV activity on mobile devices, has raised $7 million Series B funding
  • Carambola Media, a video adtech startup whose platform automatically turns videos interactive, receives $4 million Series A funding
  • Shareable Ink, a maker of software that converts health practitioner notes into digital data, has closed $10.7 million financing
  • CoachMePlus, a web-based app to help coaches & trainers organize data they collect about their athletes, has raised $1M from investors
  • Online code school Bloc has secured USD2 million in a seed round led by Harrison Metal
  • Birds Eye Systems, which offers real-time traffic & travel information in major Indian cities, raises Series A funding from Matrix Partners
  • Off Track Planet, which started as a travel blog in 2009, has closed $500,000 seed funding to build its first travel guide app
  • Sketchfab, as an online platform to publish and display interactive 3D models, has gathered USD 2 million funding led by Balderton Capital
  • Phone Warrior, a New Delhi-based startup that blocks mobile spam calls and text messages, lands ~$550,000 seed funding from Lightspeed
  • HealthLoop, a pioneer in digital physician-and-patient-engagement, has raised $10 million Series A funding
  • Sydney-based ingogo, which offers a mobile-phone taxi-booking app, has scored another $3.4m in new funding
  • Zwipe, the first contacless card with full on-card fingerprint scanning and matching functionality, has raised $3.5M Series A funding
  • Snapsheet, which provides mobile branded apps to help auto insurance carriers settle claims in hours, lands $10M Series B funding
  • The Zebra, a real-time online auto insurance comparison platform, has raised an additional $3M to complete its seed financing round
  • Indi Molecular, which has pioneered a synthetic replacement for antibodies, has raised $300,000 from Asset Management Ventures
  • SlideStory, a very nice, fully automated slide show-creation tool, has raised $300,000 in seed funding
  • CarbonCure, a developer of low-carbon concrete products, has closed $3.5M Series B financing led by BDC Venture Capital
  • MomentFeed, a location-based marketing platform that enables brands to interactively engage with customers, closes $5.5M Series A funding
  • nWay, the two-year-old gaming startup behind the Facebook game Chrono Blade, has raised a $5 million Series A round

To get regular updates, come follow us on Twitter: or register for our blog at

Have you managed to raise capital for your company?  We always love to hear from entrepreneurs who manage to get funded.

Or are you looking to raise funding?  Send me a summary of your project at and we’ll try to help.

Video – Top female VCs talk about the future of venture capital

Four top female VCs (Rebecca Lynn, partner at Morgenthaler, Sharon Wienbar, partner at Scale Venture Partners, Maha Ibrahim, partner at Canaan Partners and Katherine Barr, partner at Mohr Davidow Ventures) share their insights about what venture capital will look like in 5 years.

Video – Esther Dyson on Angel Investing

Investor Esther Dyson provides her insight on angel investing and how she evaluates startups who are seeking funding. She describes the angel investing landscape and how it has evolved over the last few decades.

Infographic – Meet the Top 5 Angel Investors of 2013


These five super angels have helped seed some of the most successful enterprises of the last decade and have been a major force in the development of Silicon Valley. Famous investments include: Google, Twitter, Square, Foursquare, Pinterest, Airbnb, Shopify, WePay,, Evernote, and Flickr.


Between them, these five angel investors made more than 165 individual investments this year alone; if you span their entire careers that number skyrockets to 732.

Angel Investment Network’s Weekly Funding Roundup

Here’s a roundup of some of the recent seed-stage and angel deals from around the world: 

  • Realty Compass, a Chennai-based property search engine, has raised a round of angel funding
  • SimplyTapp, a developer of cloud-based mobile payment technology, has raised Series A funding led by Lightspeed Venture Partners
  • Fluential, a company that delivers advanced voice interaction technologies, completes $2 million Series A funding
  • DraftKings, where you can play fantasy sports for money on a daily basis (legally), has raised $24M Series B funding
  • Addwish, a Danish startup offering online wish-list services for consumers and online businesses, has closed $1.8M seed funding
  • Workplace health and safety start-up SafetyCulture has closed a $3 million seed funding round
  • UK-based Money Dashboard, a personal money management startup, has received a $4 million investment led by Calculus Capital
  • CoinJar, a startup that launched a bitcoin wallet with 10,000 registered users in Australia, has secured A$500,000 seed funding
  • Retty, a restaurant finder that plugs into your social contacts to show you the best restaurants, has cooked up $3.2M Series B funding
  • Eventifier, a startup that aggregates and then creates archives of social media content from conferences, lands ~$500,000 seed funding
  • Mouth, an online specialty food retailer which sells local goods from indie food makers, lands $1.5M Series A funding led by Vocap Ventures
  • Playnery, a development studio for high-end games and cross-platform game engine technology, has closed a Series B round of financing
  • Catalyze, developers of the innovative compliant cloud-based platform for healthcare, has closed a Series A round of funding
  • London-based employee relocation platform MOVE Guides has secured $1.8m seed finance led by Notion Capital & New Enterprise Associates
  • PaxVax, which develops innovative vaccines against infectious diseases in a socially responsible manner, lands $22M Series B financing
  • Misfit Wearables, maker of Shine, the world’s most elegant physical activity monitor, has raised $15.2M Series B funding
  •, which offers career planning services to students across India, has secured angel funding
  • Online pet products retailer Paws for Life has closed a $1.5 million Series A funding from Blue Sky Alternative Investments

To get regular updates, come follow us on Twitter: or register for our blog at

Have you managed to raise capital for your company?  We always love to hear from entrepreneurs who manage to get funded.

Or are you looking to raise funding?  Send me a summary of your project at and we’ll try to help.

Infographic – Where Startup Funding Really Comes From

Prominent VCs and angel investors may dominate the headlines with their big sticker investments, but personal loans and credit – along with investments from friends and family – make up the lion’s share of funding for startups in the U.S.

According to recent data only 0.91 percent of startups are funded by angel investors, while a measly 0.05 percent are funded by VCs. In contrast, 57 percent of startups are funded by personal loans and credit, while 38 percent receive funding from family and friends.

Want a more detailed breakdown of startup funding? Check out the infographic below.

Video – The 7 Things You Think You Know About Business Angels

Video – The Transformation of the VC Business Model

Bill Whelan, Co-chair of Mintz Levin’s Life Sciences Practice, describes the proactive approach VCs are taking in making investments.