Infographic: 86% of small businesses find Facebook effective


86% of small businesses find Facebook effective

Small businesses are becoming more comfortable with social media marketing and are using it more when engaging with customers, according to the Fall 2011 Attitudes and Outlook Survey from engagement marketing company Constant Contact. Of those using social media marketing, Facebook continues to be the tool of choice for small businesses: 96 percent report they use it. Of those, 86 percent find it an effective tool (up from 82 percent in the last seasonal study).

This survey was administered in October 2011 to 1,972 small business owners and employees. Of the respondents, 87 percent of are located in the US and 81 percent of these organizations have 25 or less employees.

In the last six months, small businesses using online marketing tools revealed a significant reduction in perceived barriers to adoption of social media, according to the survey. There is increased awareness that social media marketing need not be time-consuming or difficult, which were both obstacles reported in Constant Contact’s Spring 2011 study.

Small businesses report allocating more time to social media marketing: 81 percent reported using it to advertise their businesses, up from 73 percent in the spring of 2011.

When asked why:

  • 83 percent said it is low cost (up from 72 percent).
  • 67 percent said it is easy to use (up from 54 percent).
  • 51 percent said their customers use social media channels (up from 38 percent).
  • 45 percent said it didn’t take a lot of time (up from 31 percent).

“Small business are still learning how social media marketing can help them grow their customer relationships,” Mark Schmulen, general manager of social media at Constant Contact, said in a statement. “Just six months ago, they were learning the ropes and finding out what social media marketing tools were available. Now, they are beginning to understand more about what social media marketing can do for them.”

Source: https://www.zdnet.com/blog/facebook/86-of-small-businesses-find-facebook-effective-infographic/5428?tag=content;siu-container

Angel Investment Network’s Weekly Twitter Roundup

Angel Investment News:  

  • Finnish startups wow Valley angel investors at Slush, the largest startup event in northern Europe: https://ow.ly/7jlOh
  • House bill proposes tax break for US angel investors: https://ow.ly/7jlsB
  • €10m international start-up fund to attract entrepreneurs into Ireland: https://ow.ly/7nBSs
  • Index Ventures, the European VC firm that backed Skype, raises 500m euros as it expands investments across Europe: https://ow.ly/7oS8R
  • American Express to Invest $100M in Start-ups: https://ow.ly/7oRWd

Business Plans & Pitching:

Fund Raising:

  • There is a vast untapped pool of expat Kiwis who’d invest in New Zealand businesses if they could find the right deal: https://ow.ly/7lySt
  • 8 Mainstream Celebrities Who Invest in Tech Startups: https://ow.ly/7mmTB
  • 10 Preparation Steps to Win an Angel Investment: https://ow.ly/7oRB6

Marketing & Social Media:

Start-Up & Entrepreneurship:

To stay updated, come follow us on Twitter: https://twitter.com/angel__network.

Read anything interesting? Feel free to add links to any articles or resources you’d like to share with the angel community.

Or are you looking to raise funding?  Send me a summary of your project at mike@angelinvestmentnetwork.co.uk and we’ll try to help.

Infographic: The Growth of Social Media

Say what you will about the tidal wave that is social media: it’s over-hyped, a fad halfway through its 15 minutes, that <insert social network, platform, app> surely won’t be around in a few years’ time.

But take a look below at the steep curve of the user growth rate in all age ranges and demographics, and the continuing pervasiveness of social networking into every facet of work, play and life in general. It’s hard to argue that social media hasn’t changed forever how we interact and connect online. See for yourself:

Source: https://www.searchenginejournal.com/the-growth-of-social-media-an-infographic/32788/

Infographic: The Social Commerce Timeline

Here’s a nice infographic from Useful Social Media that shows the Social Commerce journey from back in February 2007 when the first virtual gift was sold on Facebook.
Some of the infographic highlights include:

Dec 2008 – Dell claimed $1 Million revenue in sales via Twitter
Jul 2009 – Facebook’s first retail transaction via 1800-Flowers
Jun 2010 – Disney launches group ticketing store on Facebook
Aug 2010 – Delta launches ticket purchases via Facebook
Jan 2011 – Living Social sells $20 Amazon vouchers for $10, selling over 1.3 million
Jul 2011 – Facebook stops Facebook Deals

This timeline shows how much growth Facebook commerce has enjoyed over the past few years and how important it’s going to be for 2012. Mark Zuckerberg commented, “If I had to guess, social commerce is the next area to really blow up.”

Have you done anything around social commerce yet?

Angel Investment Network’s Weekly Funding Roundup

Here’s a roundup of some of the recent seed-stage and angel deals from around the world:  

  • Autography, who have developed a patent-pending system for autographing ebooks and other digital media, receives angel investor nod
  • Application performance and analytics solution provider Tracelytics has closed $600,000 seed funding from VCs and several angel investors
  • QuickMobile, a mobile application developer for the meetings and events industry, has raised $1.3m from Vancouver City Savings Credit Union
  • IndiaCollegeSearch.com, a vertical search engine that helps Indian students find a college, lands INR 5.8m in seed funding from VAS Capital
  • Renewable chemical company Rivertop Renewables lands a $1.5 million investment from Cultivian Ventures, a $34 million venture capital fund
  • Hively, a platform that connects businesses with their customers, recently received a $25k investment from the Portland Seed Fund
  • 100Plus raises $500,000 funding from Founders Fund and angel investor Peter Thiel to predict your health
  • Geoloqi, a real-time mobile and web platform for securely sharing location data, recently raised $325k in seed funding
  • Kicksend, which makes sending and sharing large files easy as pie, has raised $1.8 million in seed funding from True Ventures
  • enStratus, a cloud infrastructure management solution for deploying & managing enterprise-class applications, secures $3.5m Series A Funding
  • Deal distribution service Offergrid lands seed funding from MyFirstCheque, a seed fund that provides initial investment of INR 5-25 lakhs
  • Own raises $1.2 million in seed funding from Detroit Venture Partners to remake the point-of-sale terminal
  • Luluvise, a social and communications platform dedicated to young women and their best friends, has raised $1 million in equity financing
  • Comprehend Systems, who aim to improve the way clinical research sponsors access, understand, and analyze data, secure $1.2m in seed funding
  • Tech entrepreneur (and Dallas Mavericks owner) Mark Cuban has invested $250,000 into social gaming startup Mention Mobile
  • Tinkercad, a startup aiming to introduce browser-based 3D printing CAD to the masses, lands $1m seed funding from True Ventures & angels
  • BiteHunter, the new mobile app for finding nearby dining deals, lands $800,000 funding led by angel investors Avraham Kadar & Eyal Chomsky
  • Scanadu, an innovative health tech startup, has raised $2 million from a network of global angel investors

To get regular updates, come follow us on Twitter: https://twitter.com/angel__network or visit our blog at https://www.angelinvestmentnetwork.net.

Have you managed to raise capital for your company?  We always love to hear from entrepreneurs who manage to get funded.

Or are you looking to raise funding?  Send me a summary of your project at mike@angelinvestmentnetwork.co.uk and we’ll try to help.

 

Angel Investment Network’s Weekly Twitter Roundup

Angel Investment News:  

  • A nice interview with James Badgett, co-founder of Angel Investment Network, from Growing Business: https://ow.ly/7fEQW
  • Clean Tech Venture Capital Soars – Third Quarter Sees a Jump in Investments: https://ow.ly/7hwF2
  • An Angel Investment Network Wordle: https://ow.ly/7i1Yq
  • The House passed a couple of bills that will make it easier for startups to get funded, including a crowdfunding bill: https://ow.ly/7iL0l

Business Plans & Pitching:

Fund Raising:

Marketing & Social Media:

Start-Up & Entrepreneurship:

To stay updated, come follow us on Twitter: https://twitter.com/angel__network or visit our blog at https://www.angelinvestmentnetwork.net.

Read anything interesting? Feel free to add links to any articles or resources you’d like to share with the angel community.

Or are you looking to raise funding?  Send me a summary of your project at mike@angelinvestmentnetwork.co.uk and we’ll try to help.

Angel Investment Network’s Weekly Funding Roundup

Here’s a roundup of some of the recent seed-stage and angel deals from around the world:  

  • Anderson Aerospace, who design & manufacture advanced technology satellite antenna systems for aircraft, raises $250k funding from JumpStart
  • Mobile music startup Filter Squad closes $1.1m seed funding from Yuuwa Capital. Its Discovr music app has been downloaded 1 million times
  • Shoefitr, a tool that helps online shoe shoppers find the right fit, has closed $1.2 million series A funding
  • Developer communication network Geekli.st has raised $600K from a long list of angel investors
  • iDevices, who develop devices that connect wirelessly to smartphones & computers via Bluetooth, lands $150,000 from Connecticut Innovations
  • Codecademy, a website that teaches people how to program for free, just got a lift for its lesson plan: $2.5 million in venture financing
  • Irish relationship management firm Datahug has secured a US$1.5m investment in seed funding led by Oyster Technology Investments
  • Emma Graham Designs, a women’s clothing company who design clothes with a flirty-preppy look, lands $500k investment from 4 angel investors
  • Sports team management startup TeamSnap raises close to $910,000 funding from existing investors and venture capital firm Trinity Ventures
  • Billerica medical device company Mx Orthopedics Corp. has taken in $1 million in a seed round of funding from 35 unnamed investors
  • Fileboard, which allows people to manage their attachments and files on the iPad, has raised seed funding from Dave McClure and 500 Startups
  • EVEVE, a UK-based provider of a cloud restaurant online reservation system, has completed an undisclosed round of angel funding
  • Cloud security startup Certivox locks down $2.4 million Series A funding from existing investors Octopus Investments and Pentech Ventures
  • Seva Search lands $1.3m Series A funding for a search platform that links consumers with plumbers, accountants and other services

To get regular updates, come follow us on Twitter: https://twitter.com/angel__network or visit our blog at https://www.angelinvestmentnetwork.net.

Have you managed to raise capital for your company?  We always love to hear from entrepreneurs who manage to get funded.

Or are you looking to raise funding?  Send me a summary of your project at mike@angelinvestmentnetwork.co.uk and we’ll try to help.