Latest Success Story: Numecent announces $15.5M Series B Investment

Cloudpaging leader, Numecent, have just raised $15.5M in series B funding bringing their total investment accrued to approximately $38M.

We first encountered Numecent back in 2012 when they approached us looking for seed funding for their cloudpaging technology concept that enabled native Windows applications to be delivered from the cloud. We were impressed by the fact that Numecent’s clients would have no need to download or install any software on a PC at all; and, applications would be delivered 20-100x faster than a conventional download.

We raised them £900k in seed funding and are now delighted that their promising technology is continuing to receive the recognition and investment it merits. On top of the Series B funding, Numecent was named a winner of the Red Herring Top 100 North America award, was chosen among the top 20 virtualisation solutions by CIO Review magazine and was cited as one of the 12 data-centre technology companies to watch by TechTarget.

Want to know more about Numescent? Check out their website and watch the video below:


The Biggest Reason Startups Fail

Ask a sample group of people why startups fail, and, assuming they have a vague understanding of the modern world,  they’ll give you a host of different reasons. Misfiring team. Poor product. No market. No business model. Delusional founder etc. And undoubtedly, they are all true depending on the circumstances in which the particular startup failed.

But there is a root problem to many of these problems. And it’s a simple one: a lack of tracked data, or perhaps simply a wilful ignorance of it. Data is the only means of empirically measuring the performance of your startup and building good practices upon proven foundations. In other words, tracked data gives you actionable insights where you would otherwise be guessing. Build upon what you already know to be true and your chances of avoiding ultimate failure will be much greater.

What this means is that failing on a low key level can be invaluable for the knowledge it provides; and as such, a failure can be considered a success if you properly understand and learn from the data you receive. Knowing what not to do can thus be as important as knowing what to do throughout the early stages of your venture.

This is the important point about success and failure. Micro-failures are useful stepping stones to ultimate success provided the data is tracked and learnt from after each attempt. As Elon Musk, CEO of SpaceX and Tesla Motors, puts it; “If things are not failing, you are not innovating enough.”

Here’s the article that got me thinking: Why do Startups Fail?


Latest Success Story: what3words Gets £2.5 million Series A Funding Led by Intel Capital

Over the course of the last year we raised £600k in seed funding for one of the UK’s most promising tech startups, what3words. If you haven’t heard of them yet, you’ll want to watch their video (below) to get in the know about the extraordinary developments they’ve made in geo-location technology, mapping the entire planet into 57 trillion 3m by 3m squares, each with its own three word label.

On the back of the successful seed round, what3words has gained significant traction including contracts with leading geographic information system providers. Their success piqued the interest of Intel Capital who alongside existing Angel Investors have filled a Series A round in the region of £2.5 million.

Here’s the TechCrunch article with more of the details: TechCrunch: what3words Series A


A Pocket Guide to How Investors Think

Understanding how investors think is an essential tool for every entrepreneur. Only when their thinking processes have been demystified can you attempt to negotiate with confidence.

This infographic, visualised from investor Paul Graham’s famous essay “The Hacker’s Guide to Investors” by Anna Vital from Funders and Founders, is your pocket guide to getting inside their heads.


Infographic – Startup Launch Checklist: 22 Steps to Success

If you need some help launching your startup, check out this awesome infographic for a step-by-step roadmap on how to go from idea to successful business.


Infographic – Customer Reviews Can be Valuable for Your Business

Online review platform provider Trustpilot teamed up with research and insight firm Econsultancy examine the voice of the customer and how businesses use reviews. According to the study, 79% of businesses think online reviews play an important role in consumer decision making, and they’re right.  62% of online consumers said they were more likely to do business with a company if they read a positive review.

Do you publish client testimonials on your site?  And do you find they have a positive impact?


Infographic – 8 Startup Pivots That Changed The World

Here are 8 companies that successfully switched focus and went on to become some of the most powerful operations in the world!

Can you think of any other famous companies that pivoted and ended up doing something very different from their original plan?


8 CEOs Who Became Self-Made Millionaires Before Turning 30

Here is some inspiration for all you fellow entrepreneurs and startups founders out there.  This infographic shows eight CEOs who made their fortunes before reaching the ripe old age of 30.

Hopefully it’s not too long until we all join them!


Infographic – The Only 10 Slides Needed When Pitching Your Business To Angel Investors

Renowned entrepreneur and angel investor Guy Kawasaki says a pitch only needs 10 slides.  This infographic shows which slides you should include when trying to grab angel investors’ attention, make them want to find out more and hopefully write a cheque.


Infographic – 9 Ways To Get Customers (Without Spending Any Money)

Do you ever wonder how to get more customers and grow your business without spending a lot of money? Then wonder no more!  This infographic gives 9 awesome tactics that you should be leveraging to acquire more customers.