Digesting 2020

In many ways there were two sides to 2020. On the one-side, there has been a monumental personal loss to so many families, we’ve all been taking the strain mentally due to our daily lives being uprooted, even if we have yet to admit it to ourselves, and many good businesses have been torn apart by COVID. 

But though searching for positives might seem futile, there have been some, and they are noteworthy.

Change = business opportunity

When people have a problem that needs solving, that is often when there is an opportunity for a new business to emerge. 

When life is stable, people incur major problems relatively infrequently; most people’s problems have been solved, and there are less opportunities for businesses to be created.

When COVID happened, simultaneously putting the population at risk, disrupting the supply chain and dampening demand for many products and services, suddenly there were a lot of problems that needed solving.

For prospective entrepreneurs this is actually a good thing – people needed to:

  1. Keep safe whilst out and about during Covid
  2. Communicate effectively with their team whilst WFH
  3. Make childcare work when nurseries and schools were closed.

These new problems and others are creating opportunities for the businesses of tomorrow to emerge. 

Talent 

This might sounds counterintuitive, but in the good times it’s hard to create a great business. Why? A lot of the top talent gets sucked into corporates, and consumers are less inclined to change their behaviour, because, well, they don’t need to. 

Economic shocks mix things up – Thomas Vosper was made redundant at the beginning of the COVID crisis, he’s recently completed an investment round for an innovative new retail concept that he since started – you can read about it in his recent blog

Efficiency

And whilst COVID undoubtedly has caused huge disruptions, some companies in some industries were quickly able to shift into the ‘new normal’. 

Working from home was something that was alway going to happen, probably in a decade or so. When COVID happened, almost everyone had to do it, straight away. 

But this had a few benefits that weren’t necessarily foreseen, people by way of being forced to do it – actually became good at using video calls. 

Meetings where people would have travelled across town and back, and set up 1 hour meeting to justify the time, suddenly became more efficient half hour Zoom calls. A huge time and efficiency saving. 

Investor Outlook 

When the pandemic first hit, there were signs that investors were being more cautious – some had taken hits on their portfolio and dropped back on the number of the investments that they made, and pushed harder on valuations.

However, investors have adjusted to the new normal, for each in person meeting they have given up, there are many more Zoom and virtual meeting that they are taking. 

Lockdown enforced many people to become savers, as there were so few opportunities to go out and spend money.  Investment activity has rapidly obtained new momentum.

The upshot is that we are fortunate to just had our record ever month at Angel Investment Network, and feel well placed and optimistic to enter 2021, despite the continued uncertainty. We’re mindful that it remains a challenging time for many.

Wishing you a happy festive season, even if it’s not what you hoped for, we hope that you at least get the quality downtime that you deserve. 

See you in 2021.

Agile Funding can help you raise fast

We are delighted to welcome back Adam Blair, CCO at SeedLegals, for his second guest blog as part of our legal mini-series for start ups:

When funding goes Agile

In our first article we discussed some of the different fundraising methods available to you as a founder, and the impact and benefits of the SEIS / EIS schemes. See How to close your funding round before the end of 2020 if you missed it or need a reminder…

This month we delve deeper into the world of agile fundraising and share some practical advice that can help you raise money for your business before the end of the year.

Making the most of the Christmas rush…

The run up to Christmas is always one of the busiest times of the year in terms of fundraising activity and investment. This can be a great time to look for investment, as many investors are looking to move quickly and close investments before heading off on their well earned break (even if this year that will be at home…).

With less than four weeks until Christmas, there’s not long left if you’re looking to raise investment this year. But all is not lost – agile fundraising enables you to raise investment quickly and flexibly in situations just like this.

What is agile fundraising?

Over the last couple of years at SeedLegals, we’ve observed that many early stage companies are moving away from go-big-or-go-bust funding rounds every 12 to 18 months in favour of agile fundraising where they raise small amounts frequently, taking investment opportunistically (e.g. when you meet someone who wants to invest) and as needed.

We now see the savviest founders use agile fundraising to grow their businesses faster, spend less time holding up the business while they look for investment, and give away less equity than founders relying solely on the traditional go-big-or-go-bust funding rounds.

The two main agile fundraising methods are SeedFAST (Advanced Subscription Agreement) and Instant Investment.

Advanced Subscription Agreement (ASA)

An Advanced Subscription Agreement is the UK equivalent of the SAFE (commonly used in the US) and is SEIS/EIS compatible – great news for you and investors.

An ASA allows investors to give you money now, in exchange for shares in your next funding round. Your ASA investors will receive their shares, generally at a discount compared to other investors in the round, because they invested early, when you close your next funding round. 

Instant Investment

Instant Investment allows founders to close an initial funding round like normal, and then top that up anytime, within limits agreed in the initial funding round.

This enables you to raise only what you need or are able to raise right now, and get back to growing your business. Then, as you find additional investors, you can quickly and easily add them, effectively topping up your last round. At SeedLegals, we regularly see founders close a funding round and continue raising using Instant Investment for 12-18 months before doing their next round.

You can read our comprehensive agile fundraising guide here

Is agile fundraising right for me?

There are a number of scenarios where you can use agile fundraising to your advantage, whether you are going out to investors for the first time or have raised multiple rounds of funding already.

Here are a few of the most common use cases we see at SeedLegals:

  1. You’ve found your first investor…

First investor on board – now to find the rest, right? Yes and no…

While one option is to keep your round open as you search for other investors, a better way could be to use ASA to get that money in ASAP, rather than keeping those investors (and their investments!) on hold while you line up all the other investors for your round.

With an ASA you get investment there and then, which can be used to invest in growth or extend your runway, and the investor generally receives a discount on the upcoming round in return.

The fact that one investor has already committed and transferred funds will also typically be viewed positively by other investors you’re speaking to.

  1. You can’t agree on / don’t want to commit to a valuation…

Is my valuation £500k? £1m? £3m? £5m? Agreeing a valuation for an early stage business can be a minefield. Luckily, we’ve written this article about how to think about valuing your startup…

Great! So you’re good to go… But there are still lots of cases where investors and founders simply can’t agree on a valuation or may strategically not want to agree a valuation at that time.

An ASA can help both parties here, giving you up to 6 months to finalise the valuation. As a founder, this not only gives you much needed cash, but also time to grow the valuation to a point where you and your investors are both happy.

  1. You’ve got your key investor(s) on board…

When fundraising, founders will often have certain investors they really want to get on board. Perhaps they’re writing the biggest cheque, have a great network, or are able to provide unique advice and insights.

You’ve landed your dream investor(s) and have a decent chunk of your target raise committed – now what? 

This is a great time to consider closing your round and continuing to raise using Instant Investment. Negotiations around valuation and key terms are likely to be finalised or close to finalised by now, meaning that other investors are likely to be signing up to the same terms. 

This approach means you receive funds and can put them to work immediately, whilst continuing to fill and complete your round.

  1. You’re just waiting on the last investor(s) to sign…

Everybody has signed, except one or two investors… One is going on holiday for two weeks and the other is dragging their feet. What do you do?

You could wait until they get back, but this just means more time thinking about fundraising vs. growing your business. Instead, you can let these investors know that you’re going to close the round without them, but (and very importantly) they will be able to invest at the same terms once they’re back, or ready to commit.

This approach can sometimes lead to investors suddenly being available to sign and transfer funds, meaning the round closes as initially planned. Either way the round closes sooner, without losing investors, a win/win.

Summary

If fundraising is dragging on, or you just want to move faster, agile fundraising could be just what you have been waiting for…

SeedLegals

Questions about agile fundraising, or fundraising in general? You can book a call with one of the SeedLegals experts, who will be happy to help.

Behind the Raise with flypop

Nino Judge, CEO of Flypop shares his advice for entrepreneurs about how he used Angel Investment Network to get his airline off the ground.

Tell us about flypop: The ‘pop’osition

flypop is a new British low-cost airline providing non-stop direct flights between the UK (London Stansted) and second cities of South Asia, starting with India, targeting the South Asian market in the UK, Europe and North America and their visiting friends & relatives (VFR).

flypop is also committed to protecting the planet by being the first and only fully carbon neutral airline in the world by carbon offsetting each passenger that travels with us.

flypop: It’s just good business.

Why did you decide to raise investment?

We needed a small amount of working capital for 2019 to help raise the larger amount for our Civil Aviation Authority (CAA) Air Operator Certificate (AOC). Aviation is a highly regulated industry, and as such our first step is to apply to the CAA for our AOC. In order to do so, a minimum amount of capitalisation is required, which in our case was £6m in equity capital.    

How did your first external raise come about?

We, the directors, bootstrapped initially to purchase data, finish the business plan and design the website. However, it became evident we needed to achieve even more KPIs before the main equity raise of £6m.

We decided to raise another £80,000 to get us through Financial Year 2019/2020 and put a larger management team in place, get premises for the management team to meet regularly, develop a promo video for investors to understand our unique low-cost product and lastly have a reservation site showing this product is ready to generate revenue!

What attracted investors to your company?

Our USP of focusing on low-cost non-stop travel for the Indian & South Asian VFR market resonated with the millions of future passengers who would use our service.

Our competitive advantage is offering the lowest fares flying non-stop to the second cites of India (& South Asia) avoiding the potentially infected hubs and getting our passengers “home” to where they want to go in the shortest possible time.

We focus on the resilient VFR market segment that always needs to fly home. This segment has always recovered first from any recession returning to high load factors.

For the first time since 9/11 it was an advantage to start operations as a new airline rather than be a debt laden legacy airline.

My biggest fundraising mistake was… 

Not raising enough as building a company always takes longer and costs more. We ended up incurring unexpected costs including paying consultants to perfect the business plan. Good people cost money. Third party validation reports, marketing campaigns & events to raise funds, Legal & IT costs.

It always takes longer as the holiday seasons get in the way. With Easter, Summer, Ramadan, Christmas and New Year, nearly 4 months out of 12 are go slow or closed months. Let’s not forget our unexpected Covid -19 virus!

Why did you choose to use Angel Investment Network?

We wanted to work with a partner that had great global investor reach, reasonable costs with a professional and friendly support team. With AIN we received 30 enquiries within 14 days, and we closed within the month and could have raised 5 times as much.

Keen to hear more?

If you would like to see what other companies are up to on Angel Investment Network, or are interested in raising funding yourself, you can find your local network here.

#SixtySecondStartup

Ruari Fairbairns is the CEO and Co-founder at One Year No Beer (OYNB), a platform focused on changing people’s relationship with alcohol.

What does your company do?

OYNB is a global alcohol prevention program, aimed at anyone drinking more than three glasses of wine a week. Our mission is to help people change their relationship with alcohol which leads on to most of them, fundamentally transforming their lives.

We are developing technology that will enable members to connect over the common goal of changing behaviour, such as caffeine, sugar, gambling, social media, ultimately empowering people to live life better. 

Why did you set up this company?

For years I worked in the city as a successful oil broker in London. That’s where two worlds collided, partying and being successful, and the more I partied the more successful I was.

After a few years of this lifestyle, I started to experience a number of health problems, IBS, anxiety, dry skin. I got introduced to something called Headspace and I started meditating on the train to and from work, and this is when I realised that alcohol was causing me more trouble than good. I approached my boss and said that I was thinking about taking a break from booze and he said that this would be committing commercial suicide!

Six months later I finally plucked up the courage to do it and when I finally did, I was blown away with the benefits – I got fitter, faster, healthier, a better husband, a better dad. I grew my oil broking business and reduced costs by 30%. My IBS and dry skin disappeared and there was no area of my life that didn’t improve.

I wanted to make people understand how big these benefits are, so I decided to create a challenge, and in 2016, we launched One Year No Beer, a 90-day challenge, and gave it away. It rapidly went viral and in the first year we got over 20,000 signups. This is how One Year No Beer was born.

How did you get your first customer? 

In our first year, when we set up the free challenge and promoted it via social media, we got over 20,000 members. It was only then that we realised what a huge impact we were having. One Year No Beer was having a positive effect on people’s lives but also on their wallets.

Our research with Stirling University verified that if we were to convert our business into a paid-for model – that people would actually be more likely to not only commit, but also to stick to the challenge. This was because generally, if you have skin in the game, you actually apply yourself – so we reinvested and relaunched as a paid for model in 2017.

We knew we were onto something when? 

In that same year (2017), I sent a tweet to a journalist and off the back of it we got a 10 minute feature on BBC World news in over 200 countries. That single BBC broadcast generated £70,000 of revenue for the business in 10 days so we quickly learnt that the success of One Year No Beer was going to be down to exposure.

In 2018 we launched our book. It went to number one in its category on Amazon and in that same year, we sent out an email to all of our members telling them that we were thinking about crowdfunding in six months’ time. After sending that email, I expected to come into a couple of replies but instead, I opened up my email the following morning to find 74 emails with people offering to invest and we raised £1.1M in just five weeks from our members alone.

Our business model: 

In a little over four years, we’ve created and grown an online business that has attracted customers from across the globe. Turning over £2.7M per year and supporting over 70,000 members in 90 countries across the world, and the business continues to witness 300% growth YoY.

We want to flip the drinking model on its head. From one of admitting you have a problem and having to go to a church or community hall and sit in a circle and talk about being stigmatised for the rest of your life, to one of positive change. We want all of our members to be able to say that they are out there, living a better life, proud of their life choices.

We are now the leader in preventative behaviour change, and our plan is now to diversify into lots of other behaviour change models, not just alcohol. We’ve realised that when people change their relationship with a negative behaviour like alcohol, they build self-worth. It’s that self-worth that creates the platform for them to further change other areas of their lives, so we are now diversifying into other vertical markets such as caffeine, sugar, porn, gambling and drugs.

Our most effective marketing channel has been: 

We use Social Ads widely but our most effective channels have been the extensive publicity we have received as well as word of mouth from our customers. 

What we look for when recruiting:

We have an incredible team who not only love what they do, but they also care deeply about the impact they are having on the lives of people who follow our challenges and remain part of our online community. It takes a very unique person to work as part of the One Year No Beer team because they have to be able to deal with emotions and difficult situations each and every day.

Not only do they have to be able to do this, but they also need to be able to think like marketeers and successful business people, in addition to all of the other elements of their specific job roles and I will always be truly grateful for each and every one of they as they are responsible for making our company the community that it is today.

The biggest mistake that I’ve made is:

I can’t wait to write my book – I’m going to call it the 1001 Things Not to Do in Business. These things have cost me an absolute fortune, after all this is my 6th start-up! The biggest lesson that I have learnt since being in business is: Surround yourself with good people who compliment your weaknesses – for me there are so many, so I need a big team!!! Jokes aside, we can’t all be good at everything so build a team that compliments you and you’ll go far!

We think that there’s growth in this sector because:

The research that we conducted with Stirling University in 2017, showed that 93% of people had a drink when they didn’t want to, and 84% had experienced bullying from friends to drink alcohol, so we know that peer pressure surrounds our cultural relationship with alcohol. We want to challenge these cultural norms and help people to make better life choices. That is the fundamental principle of One Year No Beer. There are 2 billion people in the world who drink alcohol, and around 1 billion drink hazardously – all of whom are our target market.

We worked with AIN because:

We’ve previously raised very successfully from our own network and members. With our current raise we wanted to bring on investment from new sources but from people who share our vision. Angel Investment Network allows us to search investors and grow our presence further. 

Keen to hear more?

If you would like to see what other companies are up to on Angel Investment Network, or are interested in raising funding yourself, you can find your local network here.

Behind the Raise

Welcome to the first of our Behind the Raise blog series! We know how difficult fundraising can be, so these interviews offer some tips, advice and insight into what has worked for different entrepreneurs.

For our inaugural interview, we are delighted to be speaking to Andrea Armanni, Co-founder of Mammalo. Mammalo is transforming the service industry by making it easy and quick for people to book the services they need. Through Mammalo, people are paired up with local professionals, making it hassle free to get the boiler repaired, hire a photographer or source a makeup artist.

Tell us about Mammalo:

Mammalo is a marketplace for on-demand local services delivered at home, where people can find and book anything they need from a painter to a hairdresser. With over 3 million people moving to cities every week, finding trustworthy experts in large urban areas has become much harder and very time consuming. Mammalo’s mission is to connect those in need with the right people that can help, and is set to become the go-to website where people can find any service they need, delivered to their door.

Why did you decide to raise investment?

Without funding the vast majority of startups will die. A startup usually means a company that is built to grow fast, and fast growing startups usually need to burn cash to sustain their growth prior to reaching profitability. In our case, we raised a friends and family round in the beginning of 2018 which allowed us to launch our first MVP in November 2018 and work towards finding the right product market fit. In less than 3 months, we managed to gain over 1500 users. We needed more liquidity to invest in marketing and tech development, so we decided to start working towards our first seed round.

What is your top tip for anyone raising investment for the first time?

It may sound obvious now, but one thing that we learnt whilst raising our first seed round is to be “Investment ready”. For some founders it’s enough to have a story and a reputation to raise funds, but for most it requires much more. Angels invest when they believe in the idea they hear, in the founders’ ability to realise its vision and in the market opportunity. When, as a founder, you are ready to tell this story, and bring some proof of customer adoption, you are ready to raise money.

What attracted investors to your company?

I believe what really helped us was getting the right launch strategy in place and the first 400 users within our first month. Then, a solid data vault with a detailed business plan, financial forecast and investment deck.

Andrea, Co-founder of Mammalo

My biggest fundraising mistake was…

Our biggest fundraising mistake was undoubtedly underestimating the amount of time and effort that was going to go into the fundraise process. Since we started working on it, we spent nearly 6 months on the fundraise trail before completing all the legals and receiving the investment.

Why did you choose to use Angel Investment Network?

We came across Angel Investment Network through a friend of ours at Y Combinator SUS as we were about to launch our crowdfunding campaign. As for every business looking to raise their first seed round, finding the right angel investors can be challenging and time consuming. Angel Investment Network was a great opportunity to gain exposure from the largest angel investment community in the world. Our pitch was posted to over 200,000 investors and remained live over a 2 month period in which we had a chance to talk to multiple investors and present them our vision and future objectives.

To find more fundraising tips, visit our learn section.

SeedTribe relaunches as ‘UK impact hub’ – powering profit-with-purpose driven businesses

Ethical investment platform SeedTribe has relaunched as a new UK-focused impact hub. The platform connects startups with individuals, corporates and governments interested in helping profit-with-purpose businesses. SeedTribe’s new remit includes mentoring, networking and recruitment, as well as investment.

SeedTribe uses the UN Sustainable Development Goals (“SDGs”)  as its impact framework with all businesses on the platform at Stage 1, raising up to £1M and driving revenue. Businesses that appear on the platform are heavily vetted so only the most inspiring are selected. Businesses are featured free of charge, but have the option to buy “add-ons”. These include helping with their fundraise, advertising a job to the network or showcasing an event. 

New content

New content includes spotlight interviews with founders, advice and guidance for startups who need support. There are also events, opportunities and a free match-up service enabling individuals to connect with businesses. Following extensive research and discussions with the network SeedTribe has identified five key areas of focus. These are:

1.     Mentors/Advisors
2.     Corporates giving financial or in-kind support in line with their values and fields of expertise
3.     Recruitment opportunities
4.     Interesting events they can attend
5.     Investment or other types of funding

Businesses winning investment and support

Businesses on the SeedTribe platform winning investment and support include: Teysha Technologies, a natural polycarbonate platform creating fully biodegradable substitutes for plastics and PinPoint who use data science to detect the early signs of cancer.

The site is powered by Angel Investment Network – the world’s largest online angel investment platform, with a global network of more than 1 million entrepreneurs and 200,000 investors.

Olivia Sibony is the CEO of SeedTribe and she was recently named one of the UK’s Top 10 Women Entrepreneurs for her work on SeedTribe.

She said: “Our entire ethos is using business as a force for good, meaning profit and purpose need to be interlinked. Over the past 18 months I have been approached by so many people who believe in our mission and want to help in ways beyond simply funding.” 

She continued: “Our community is dedicated to finding solutions to the world’s most intractable problems, helping impact-driven entrepreneurs  meet the people and institutions who can teach, support and fund their ventures. We believe in the power of collaboration and together we can empower business to be used as a force for good and transform our world.

Olivia is urging anyone keen to help SeedTribe’s mission to reach out. Please visit seedtribe.com for more information.

New low-cost airline Flypop completes SEIS funding on Angel Investment Network

A new British-South Asian low-cost and long-haul airline, flypop, has raised £80,000 in SEIS funding through Angel Investment Network.


We gained a great deal of interest for the successful SEIS raise in Q1 2019 and hope this momentum carries on with the many global angels on the AIN platform. The low-cost non-stop aspect really resonated with a lot of investors from South Asia. They make these journeys frequently themselves and could really relate to this product.

Nino Judge, Founder offlypop

The airline focuses on point-to-point direct flights from the UK to secondary cities in several South Asian countries, starting with India. 
The list of affordable non-stop flights will be between the UK (initially London Stansted) and the Indian cities of Amritsar (Punjab) and Ahmedabad (Gujarat).

flypop ain airline investment
Targeting the 1.5 million Indian diaspora in the UK, flypop‘s service will offer return ticket prices from £350 (including taxes) with the first flights taking place in Q4.

The experienced founding team, with backgrounds including Ryanair, Team Lotus F1, British Airways, Emirates, JP Morgan and UBS, have stated that
flypop will be able to pass cost savings back to consumers via lower airport charges to tier 2 airports and its unique ‘wet’ lease start-up agreements.

There are ambitions to expand further from North America & Europe to South Asia via the UK and the business is now looking to raise £4m in its next EIS funding round. The team at flypop also intend to make the airline carbon neutral, offsetting each passenger that flies with the planting of a tree in a forest in the UK or South Asia.


Airlines still have an exciting allure to them and it was hugely exciting for our investors to invest in an SEIS round for one.

Ed Stephens, Head of Investor Relations at Angel Investment Network:

Good luck to Nino and the team! We will be following their progress with interest.

Technology investors must shine a light in uncertain times

£7bn was invested into private UK companies in 2018, down 19% from record levels in 2017 but still significantly higher than any year before 2017, according to Beauhurst. Could this be the beginning of a decline? These are dark and uncertain times; and even those ‘presiding’ over Britain’s exit from the European Union are unable to agree on what the first order effects of this momentous action might be.

technology investors
Data & Image from Beauhurst report on equity investments into private companies https://about.beauhurst.com/research/

Angel investors have far greater flexibility than any other investor type when it comes to adjusting their investment preferences. In times of macroeconomic uncertainty, they can easily defer activity until they have a clearer idea of the road ahead.

The warning signals, then, are there on a wider level. But on the Angel Investment Network platform, 2018 was a strong year with both UK investor and entrepreneur numbers rising to over 30,000 and 115,000 respectively. We now have over 1 million users globally. Our own analysis of the user activity on the site reveals some interesting insights into the angel investment landscape. And perhaps a light for the path forward.

Threadbare Fashion Sector

The High Street has had a tough time in the past year, with high profile fashion brands in trouble including House of Fraser and LK Bennett. According to user data on our site, investor willingness to back startup fashion brands has dipped dramatically with ‘fashion’ as a sector falling from the 6th to the 14th most popular sector in 2018, the largest slide of any category.

The poor performances of high street mainstays may have played some role in this, but more likely it is strong performances from other sectors that have contributed most tellingly to this dip in popularity. Judging from the performances of software, technology and the so-called ‘impact’ sector, it seems that fashion brands looking to raise investment will need to embrace technology and/or ethical mission statements as part of their proposition to regain investor interest.

Fintech Finesse

It will come as no surprise that the technology and software categories grew impressively and retained top spot for both investor interest and number of pitches looking for funding.  The rise of AI and machine learning with applications across so many industries has meant that many new startups have some form of digital technology at the core of their value proposition. The prevalence of industry jargon terms like ‘agrotech’, ‘insurtech’ and ‘fintech’ speak to this intersection between specific industries and the super-industry that software and technology is fast becoming.

Fintech in the UK is a great example. London has developed a well-deserved reputation as a Fintech hub over the past couple of years, thanks, in part, to the growth of companies like Monzo, Starling Bank, Revolut, and payment-linked-loyalty provider, Bink.

fintech technology investors

Their success has inspired a surge of exciting innovation in the space with some very promising startups coming onto the scene including: Coconut – a current account with inbuilt accounting; and Novastone – ‘WhatsApp’ for the finance sector. Both of whom completed funding rounds through Angel Investment Network in 2018, taking their total funding to £1.9M and £5.6M respectively.

We expect the fintech space to go from strength to strength in 2019 and beyond, and it may offer some hope for carrying the UK startup scene on its shoulders if the going gets tough.

The rise of impact investment

Another area starting to show promise is ‘impact investment’. Investor activity on the website mirrored growing societal interest in ‘impact’ or ‘profit-with-purpose’ – the notion that businesses should have some societal and/or environmental good at the core of their mission while still working for growth and profit, allowing investors to invest in line with their conscience without risking their chance of generating returns.

Investor searches for impact-related terms were up an average of 24.9% from 2017. The fastest growing sector was ’renewables’ which climbed from 40th to 32nd (a 25.4% increase in number of searches,‘greentech’ showed a 25.7% increase while ‘environmental’ had a 23.5% increase.

UN sustainable development goals millennial angel investor technology investors
The United Nations’ Sustainable Development Goals

Some of the companies who benefitted from, or perhaps helped create, this growth in interest include: Verv – an AI home energy assistant – and Demizine – an end-to-end home water recycling system using technology originally engineered for space stations. In both cases, it is interesting to note the core role that cutting-edge software and technology plays in their value proposition.

Off the back of this, we recently launched a spin-off platform, Seedtribe, with the mission of building a community of impact entrepreneurs and investors. We are especially interested in the role technology can play for impact companies in bringing about positive change in the world, while generating returns for investors.

Equity property investments remain popular

As a final point, I should mention the property investment category which performed strongly on the site for the third year running. For context, our site was built to connect startup companies with angel investors, but from quite early on, property development companies would ignore our pitch framework (designed for startups) and submit their equity property deals on the platform. The appetite for their type of deal (25-35% returns per year over an 18-24 month period) was apparently strong among our investor community – perhaps as a less risky avenue for diversifying their portfolio. This remained the case in 2018 and we expect this to continue even with the current volatility in the property market.

Summary

Overall, investor and entrepreneur activity on our site has outperformed the sector at large. But in these uncertain times, we recognise that our efforts to support the early-stage investment community will have to go even further in 2019 and beyond.

Whatever the political climate, UK entrepreneurs will continue to bring out innovative solutions embedded in technology across a variety of industries in 2019. The Internet of Things, robotics and AI systems including software for autonomous vehicles are creating real excitement amongst our investor community, and rightly so. It is up to these investors to continue supporting the industry with capital, expertise and contact; and to light a way in these murky times.

Originally written by Oliver Jones, Head of Marketing at Angel Investment Network, for The Haggerston Times